NEWS IN ENGLISH
RSSHere we go with a very special "Pentawards“ Gold Medal winner: The "Blink“ bottle.
Annonse
About Lars:
Lars G. Wallentin is beyond any doubt the world's most recognized packaging design specialist. For more than 30 years he has traveled the world to teach how to create brands, packaging and communication in the most efficient manner possible. Lars is also an exceptional showman. Each of his lectures is a real treat, where the audience learns while having fun. He is also highly appreciated as a jury member in design competitions. Today, Lars Wallentin continues his passion, giving advices to design agencies and brand owners all over the world.
Packaging for “Blink – Brut sparkling wine” won a Gold Medal in the “Petawards” competition last year. It is designed by Beetroort Design Group, Kalamaria, Greece, which was honored as “the best agency in 2011” by Red Dot Agency.
Beetroot also won a “Pentawards” Gold Medal for the “Prana” fish packaging design.
The company was founded in 2000 and works on a number of projects where graphic design is conceivable and applicable. The list of their clients doesn't only include Greece, but also established companies and organizations from abroad.
Lars Wallentin:
Sparkling wine is something very festive. How do you express this merry feeling if you want it to be unique?
Answer: With its strong graphics, of course, as the bottle shape is more or less fixed (due to the inside pressure).
The “Blink” follows a great rule: Be simple, and you stand out!
Congratulations!
Salute!
